Marketing Project Manager - Encore Boston Harbor in Everett, MA at Wynn Careers

Date Posted: 8/4/2022

Job Snapshot

Job Description

The Encore Boston Harbor Marketing Project Manager will oversee all marketing programs, collateral and projects for all lines of business at Encore Boston Harbor. Responsibilities include, but are not limited to the management of the department strategy and ensuring alignment with overall Encore Boston Harbor strategy; maximizing opportunities for departmental and company success; maintaining all Encore standards; and ensuring excellent guest and team member experience.

RESPONSIBILITIES

  • Maintain brand integrity across designated business units, advertising and all other internal and external communications and collateral as related to the overall corporate identity.
  • Collaborate with a wide variety of functional areas to execute specific marketing plans for each business unit.
  • Prepare creative briefs, marketing plans and project outlines to define marketing objectives and guide creative development.
  • Assists with copywriting and editing.
  • Proofreads creative comps and routes for approval within the department.
  • Manage and maintain relationships with creative agencies and external resources to fulfill graphic design needs.
  • Provide direction and oversee the development of all advertising and digital creative and collateral.
  • Manage budgets related to campaign initiatives.
  • Manages the approval process for creative submitted from business partners, tenants, groups, etc.
  • Manages timely submissions of media and posting/removal of static and digital assets both on and off property.
  • Assist with the coordination of photography and videography shoots.
  • Works with purchasing to identify and select vendors for all printed products and collateral.
  • Serve as the point person on all governance of brand marketing priorities including on-property owned assets, website assets, email content priorities, entertainment needs, partnership communications, corporate initiatives and general communication.
  • Assists with administrative tasks, such as submitting purchase requisitions, budget tracking and filing.
  • Other job-related duties as assigned.

Job Requirements

JOB REQUIREMENTS

To perform this job successfully, an individual must be able to perform each job responsibility satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

 

AGE, GAMING, AND CERTIFICATIONS

21 years of age or above.

Will be required to obtain and maintain registration or a license issued by the Massachusetts Gaming Commission.

 

EDUCATION AND/OR EXPERIENCE

Bachelor’s Degree in a related field or equivalent experience required. Minimum 5 years of management experience in brand, marketing or advertising. 

Business development, advertising or partnership marketing experience.

Experience in digital media, print production, art direction a plus

3 years in a leadership role preferred.

Requires strong computer skills and proficiency in Microsoft Office specifically

Outlook, Word, Excel, & PowerPoint.

Candidate must have experience with planning and project management.

Must possess outstanding organizational, interpersonal, and administrative skills, as well as excellent attention to detail.

Knowledge of union as well as non-union working environments preferred.

 

LANGUAGE SKILLS

Ability to read, analyze, and interpret documents, such as policy and procedure manuals, maintenance instructions, and other related documents.  Ability to respond to common inquiries from other employees or guests. Fluency in English required, second language a plus.  Ability to write detailed instructions and correspondence.  Ability to effectively present information in one-on-one and group situations.

 

MATHEMATICAL SKILLS & REASONING ABILITY

Ability to work with mathematical concepts such as probability and statistical inference. Ability to apply concepts such as fractions, percentages, ratios, and proportions to practical situations. Ability to define problems, collect data, establish facts, and draw valid conclusions.  Ability to decipher reports and maintain reports on request.

 

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by the Team Member to successfully perform the essential functions of this job.

While performing the duties of this job, the employee is regularly required to talk and hear. The employee is also regularly required to stand, walk, sit, and use hands to finger, handle, or feel objects, tools or controls. The employee is occasionally required to reach with hands and arms, and to sit, climb or balance, and stoop, stretch, bend, kneel, crouch, or crawl.

 

Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus. Essential responsibilities include moderate physical ability such as lift or maneuver at least thirty (30) pounds, and varied instances of standing/walking. 

 

WORK ENVIRONMENT

The work environment characteristics described here are representative of those that exists while Team Members are performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • The noise level in the work environment is typically moderate. When on the property floor or some back of house areas, the noise level increases to loud. Must be able to interact with internal and external guests in a professional manner.
  • Due to the unpredictable nature of the hospitality/entertainment industry, Team Members must be able to work varying-schedules to reflect the business needs of the property.

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